![gucci on Twitter: "A scent can gift a moment again, so an experience from the past can be relived in the now. #GucciBeauty's #GucciMémoire d'une Odeur is a fragrance that transcends gender gucci on Twitter: "A scent can gift a moment again, so an experience from the past can be relived in the now. #GucciBeauty's #GucciMémoire d'une Odeur is a fragrance that transcends gender](https://pbs.twimg.com/media/E0IxM1aXEAMQZlu.jpg:large)
gucci on Twitter: "A scent can gift a moment again, so an experience from the past can be relived in the now. #GucciBeauty's #GucciMémoire d'une Odeur is a fragrance that transcends gender
Gucci - Appearing on Gucci Beauty's Instagram profile, hands of the cast members hold the bottle of Gucci Mémoire d'une Odeur—meaning memory of a scent—by Alessandro Michele. The Creative Director was inspired
![The new universal fragrance is captured in a campaign featuring a diverse cast of talents including actor and singer songwriter Harry Styles. - Gucci Stories The new universal fragrance is captured in a campaign featuring a diverse cast of talents including actor and singer songwriter Harry Styles. - Gucci Stories](https://media.gucci.com/content/DiaryArticleDouble_Standard_1400x894/1564658103/DiaryArticleDouble_Memoire-campaign-1_001_Default.jpg)